Frankie Muhammad

901-870-1135

One of the best ways to get traffic to your website, products and services is to write good content. You want to write the type of content that solve people problems. However, the content is no good if you can’t get it in front of people. It’s a science to marketing your content. It takes certain skills and training to market your content or blog post. There is a secret to getting more traffic to your blog post. Read This Article

Marketing Your Blog Content

• Take Advantage of Your Email Lists. Yes, social media is a great way to share your blog posts, but so is your email newsletter! Your email lists are made up of readers that have opted-in to hear from you, so use it to your advantage. There are many ways you can use your blog posts on your newsletters including teasing an already published post on your site or giving recipients access to an article before it’s live on your main website. Test out different ways to share your blog posts over a few newsletters and see what resonates the best with your audience.
• Images and Formatting are Important, Too. As important as words are, the overall appearance of your website and the blog posts on it make a difference. Use high-res images, think about formatting and consider how your site appears to new visitors. This blogging secret should also include the length of your posts. Keep your blog interesting by including a mix of long (1,200-1,500 words) and short (500-800 word) posts which are easy to read and informative.

• Quality and Consistency is More Important than Quantity. Even with a staff that can help you write blog posts, updating your website seven days a week requires a LOT of content creation. It’s better to only upload one post per week if you’re consistent – down to the same day of the week and time of day.
• Write for Search Engine Optimization (SEO) AND the Reader. SEO is important! But it’s also vital that you write your blog posts with people in mind, not Google’s algorithms.
• Share the Love. You’ve uploaded a post to your blog. Great! Now what? You can’t let your post sit there and hope that people will find it. You need to take an active approach to gain readers. Share the post on your social media pages, too. Depending on which networks you use, add a few relevant hashtags to make it more visible as well.
• Success Takes Time. Don’t be discouraged if your blog isn’t an instant success. It takes time to build a strong following. It can take 18 months to a year to build momentum and start seeing a noticeable return on investment, but if you are patient and diligent you will reap the rewards!